Founders & their story

• Aman Rai
• Rohit Patel
• Anurag Dani

Aroleap introduces an innovative all-in-one wall-mounted home gym solution, offering a versatile platform for various exercises such as squats, deadlifts, bench presses, and more. Designed to have a slim build and occupy minimal space, Aroleap integrates patented digital weights technology, revolutionizing traditional weightlifting. With customizable weight settings, users can mitigate the risk of injury under heavy loads, as physical weights are replaced with resistance controlled by a motor.

Included accessories like ropes, ankle straps, a barbell, and a flat bench enhance the workout experience, providing comprehensive training options. Each side of the machine offers up to 75 kg of resistance, ensuring ample challenge for users at every level. Real-time data on reps, pace, and power graphs further enhance performance monitoring, while the machine’s analytical capabilities suggest tailored exercises based on user data.

Priced at 1.6 lakhs plus GST, Aroleap offers a premium fitness solution that combines cutting-edge technology with user-friendly design, catering to the needs of fitness enthusiasts seeking convenience and efficiency in their home workout routines.

About the company

Established in 2020, Aroleap entered the scene with a clear vision: to democratize data-driven personal training within the realm of preventive healthcare. Their approach involves harnessing cutting-edge technology to deliver personalized insights and training programs grounded in scientifically backed fitness principles. The overarching goal is to simplify the fitness journey for individuals, making it more accessible and achievable for everyone. At the core of any fitness journey lie three fundamental aspects: determining the appropriate exercise routine to achieve specific goals, executing exercises with precision, and maintaining consistency in adhering to the established routine. Despite their apparent simplicity, sustaining these components over time presents a formidable challenge for many individuals.

To address these challenges, Aroleap has embarked on a mission to revolutionize the fitness industry. They leverage their team’s extensive expertise in fitness coaching to design workout programs tailored to individual goals. These programs are then customized using innovative technology, allowing for scalability and widespread accessibility. One of Aroleap’s key innovations is the integration of cutting-edge artificial intelligence (AI) into their platform. This AI technology enables real-time monitoring of exercises, providing users with immediate feedback and guidance to ensure proper form and technique. By leveraging AI in this manner, Aroleap enhances the effectiveness and safety of users’ workouts, further supporting their fitness goals.

In addition to technological advancements, Aroleap places a strong emphasis on user experience design. They recognize that motivation and engagement are crucial factors in maintaining a consistent workout routine. As such, they devote considerable effort to crafting product experiences that inspire and excite users, encouraging them to incorporate fitness into their daily lives. Looking ahead, Aroleap envisions a future where fitness is synonymous with simplicity. Their ongoing efforts to innovate and refine their products reflect their commitment to this vision. By continuing to leverage technology, expertise, and user-centric design principles, Aroleap aims to empower individuals worldwide to embark on and sustain their fitness journeys with confidence and ease.

Revenue

FY 22-23 sales totalled 1 crore, with projected sales for FY 23-24 estimated between 3 to 3.5 crore. The burn rate for September 2023 was between 2 to 2.25 lakhs. Projected profit from October 2023 to March 2024 is expected to be 30 lakhs. The current balance in the bank stands at 20 lakhs.

Founders’ Ask 

1 crore for 2.5% equity at the valuation of Rs. 40 crores.

Offers

Azhar and Amit’s offer: 50 lakhs for 2% equity at the valuation of Rs. 25 crores and 50 lakhs debt at 12% interest for 3 years.

Anupam’s Offer: 1 crore for 4% equity at the valuation of Rs. 25 crores.

Azhar and Amit’s revised offer: 1 crore for 4% equity at the valuation of Rs. 25 crores.

Peyush and Anupam’s Offer: 1 crore for 4% equity at the valuation of Rs. 25 crores.

Amit, Anupam, Azhar and Peyush’s offer: 1 crore for 5% equity at the valuation of Rs. 20 crores.

Final Deal

Amit, Anupam, Azhar and Peyush’s offer: 1 crore for 5% equity at the valuation of Rs. 20 crores.