Apps
Upthrust Esports
SEASON 2 : EPISODE 27
BRAND
Upthrust Esports
COMPANY NAME
Upthrust Esports Private limited
FOUNDERS
Kartik Sabherwal, Vaibhav Kumar
ORIGNAL ASK
Rs. 75 lakhs for 3% equity at valuation of Rs. 25 crores.
DEAL
No Deal Made
Upthrust Esports is an online gaming platform that caters to the gaming community by organizing gaming events & its production. They organize plenty of events for different games where they reward the gamers. They broadcast their gaming events on Youtube & Loco, an Indian gaming platform.
Aside from their own brand, they also organize events for other brands on white label basis to connect the brand with their target audience.
The company puts on online gaming tournaments and has done so successfully for many tournaments, such as Pro Showdown, Ranbhoomi, Gamers on Ground, Survivor’s Throne, Gaming Fest, and many more.
Upthrust Esports also does production management, talent management, brand engagement, and product marketing, among other things.
Founders & their story
Kartik Sabherwal
Vaibhav Kumar
Kartik was always passionate about gaming and wanted to have a career in it. To change his parents’ traditional ways of thinking and what they think about games, he started this company & showed them that this could also be a good career choice.
About the company:
Upthrust Esports is an esports organisation that is both young and active, and was established in April 2020 with the intention of fostering the growth of the esports sector in India by providing improved training platforms as well as new and exciting possibilities to the gaming communities.
Upthrust Esports is a company that is committed to fostering the expansion of the esports business and giving its players and fans the very best experience, it is possible to offer. The company’s objective is to improve the state of esports in India.
It has more than 3.5 lakh subscribers on Youtube and has reached 10 crore people in the last two years. They have organized more than 30 gaming events whose pool price was around Rs. 1 crore.
Upthrust Esports has worked with more than 20 brands and has a community of around 8 lakh gamers. Their vision is to become the top organizers globally.
Upthrust Esports is still growing as a business. It has about 20 employees and a network of fans and followers that is growing quickly. Even though it has only been around for a short time, it has already had a big impact on the Indian esports scene and is set up for more growth and success in the years to come.
Revenue:
They have five types of revenue models:
- Advertisement
- Streaming Rights
- Organizing events
- Marketplace
- Brand integration
The revenue they generated in last year i.e., FY 21-22 from August to March was Rs. 59 lakhs. During this year FY 22-23, in last six months, they generated a revenue of Rs. 3 crores out of which, Rs. 33 lakhs were in last month with the net profit of 30-35%.
Founder’s Ask
Rs. 75 lakhs for 3% equity at valuation of Rs. 25 crores.
Offers:
No offer made
Final Deal
No deal made
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