Founders and their story:

• Amit Nahar
• Anand Nahar

Anand Nahar, a B. Tech graduate and the Youngest SEBI Registered Research Analyst in Gujarat, co-founded Gayatri Research & Investments. With expertise in fundamental and technical analysis, Anand is recognized for his visionary leadership, financial acumen, and marketing skills. Amrit Nahar, an Environmental Engineering and Anthropology Masters graduate, is an enthusiastic entrepreneur with cross-domain expertise in operations, marketing, and sales. Known for his visionary skills and dedication, Amrit has a strong network of successful individuals and has dedicated two years to the study of Human Consciousness and Ayurveda, shaping the ethical direction of the company.

In just 17 months, Zorko has expanded to 150 food outlets, originating from the vibrant city of Surat. This venture, specializing in vegetarian fast food, boasts a remarkable menu offering over 80 delectable options. Zorko has become an eminent and affordable food franchise chain, known for its tranquil ambience, now flourishing in 42+ cities spanning 6 states.

Positioning itself as the future of HORECA, Zorko incorporates innovative features such as a cheese injector, tantalizing sauces, and a chef less model with easy-to-make recipes. Notably, Zorko emphasizes a sustainable approach, with raw materials boasting a shelf life exceeding one year, contributing to both cost-effectiveness and quality assurance.

Word of mouth marketing has been a key driver of Zorko’s success, contributing to its rapid growth and popularity in the culinary landscape.

About the company:

ZORKO Pvt Ltd. stands as India’s Fastest Growing Affordable Franchise Chain, recognized by the Government of India as a dynamic manufacturing entity. They have diversified their efforts into Food Manufacturing, Horeca Supply, Processing, Health Supplements, and upcoming Tech-based Services. Rooted in a profound philosophy of Ethics & Trust, ZORKO is guided by seasoned professionals from varied sectors, receiving counsel from a dedicated team of experts.

For those who have harboured aspirations of venturing into the realm of Food Business, an opportunity awaits just a step away to transform dreams into reality. The ZORKO Brand introduces an innovative model featuring NO Royalty, NO Profit Sharing, a Chef-less Kitchen approach, and a Low Investment & Affordable Concept with a promise of High Profit Margins. India’s Fastest Growing Affordable Franchise Chain, ZORKO, paves the way for entrepreneurial success.

Revenue: 

The inaugural Zorko outlet in Vesu has achieved impressive annual sales of 60 lakhs, marking a significant milestone. The brand’s overall annual revenue run rate has surged to an impressive 30 crores. The franchise establishment rate is attractively set at 8-9 lakhs, making it an affordable and lucrative opportunity for potential franchisees.

Each franchise demonstrates robust performance, boasting an average annual sales ranging between 3-3.5 lakhs per month. A noteworthy achievement is reflected in the sales figure for August 23, reaching an impressive 2.4 crores. Out of the 150 outlets, 50% are operating profitably, showcasing the strength and viability of the Zorko franchise model. Additionally, 30% have reached the breakeven point, while the remaining 20% are in a loss-making position, highlighting the brand’s commitment to transparency about its performance distribution across the network.

Founders’ Ask 

1.5 crores for 1% equity at the valuation of Rs. 150 crores.

Offers:

Aman and Ritesh: 20 lakhs for 1% equity at the valuation of Rs 20 crores + 1.3 crores debt at 10% interest for 3 years

Aman and Ritesh revised offer: 1% advisory equity + 1.5 crores debt at 10% interest for 3 years.

Founders’ Counteroffer:

• 100 hours for 1% equity + 1.5 crores debt at 10% interest for 3 years
• 50 hours for 1% equity + 1.5 crores debt at 10% interest for 3 years

No Deal

Reasons for no deal:

Aman: He has time constraints.

Piyush: Prioritize expanding store operations instead of increasing the number of outlets at the moment.

Ritesh: The founders appear to exhibit a degree of indecisiveness.

Vineeta: Operating a franchise business can be challenging with monthly sales of 3.5 lakhs.

Anupam: The founder’s authenticity raises concerns as clear-cut answers were not provided.